Marketing August 2007
• New projects the department is working on include: developing a promotional campaign with NJLA for National Reading Group Month; compiling a mailing to libraries in September that will include materials on YouTube /Comic Drawing contest; designing and printing an LBH brochure, Deaf and Hard of Hearing brochure, SLIC brochure, SLIC rack card and the Strategic Plan overview; and conducting a workshop to help libraries create more effective outreach events.
• Media releases continue to be submitted on a regular basis and new templates for libraries have been posted to the web that libraries are encouraged to use to promote the services they offer through JerseyCat, JerseyClicks and Get A Library Card Online. The Downloadable Files page has been redesigned.